Dollar Bill was his nickname in the 80's. Because he drained the average fan of every dollar he could. I had several encounters with him back then and found him to be very condescending to students and the average fans. Pre 1980 national championship the student section was on the second level starting at the foul line going into the turn, not bad seats. After the Freedom Hall remodel students ended up behind the basket He claimed it was done to get the students closer to the floor when everyone knew it was for more $$$$