Very interesting article on NIL's across the country, and what's happening regarding NIL donors.
www.on3.com
The future of NIL appears to be short term, and the birth of revenue sharing isn't far away. Which means that schools getting massive TV revenue (Big Ten and SEC) will have much larger war chests to pay players than schools not getting massive TV revenues.
Interesting times, for sure.
What donor fatigue means as NIL enters its third year of impacting college sports
Donor fatigue is plaguing the NIL space. Athletic departments need to find hidden donors. Collectives need to create new revenue streams.
The future of NIL appears to be short term, and the birth of revenue sharing isn't far away. Which means that schools getting massive TV revenue (Big Ten and SEC) will have much larger war chests to pay players than schools not getting massive TV revenues.
Interesting times, for sure.
