they missed a money making opportunity. switch out the seats but while doing so upgrade the type of seat to be individual and allow season ticket holders to customize their seats. give them color choices of red, black and white and i'm sure many other customizations could be had for more money. arm rest, cupholders, underseat storage, usb port, headphone or bluetooth pairing to hear radio broadcast. maybe even eliminate a seat or two in the aisle and allow wider seats. let jealousy among boosters feed the athletic budget. my seat is better than yours. that's the future